Social networking can simply be defined as a network of social interactions and personal relationship. It is a dedicated website or application that enables users to interact/communicate with each other by posting, comments, sharing information,... Nowadays, social networking becomes familiar to all the generations.
Here is the list of some popular social net working websites:
Facebook
Twister
Instagram
Flickr
Google+
Click here to figure out more
In this information generation, social networking can be used in many perspectives.
In business, most of companies use social networking as a marketing tools. According to Forbes in 25 ways to build your social media presence , "When it comes to social media, everyone wants in other action... Not to mention the countless other little sites on the web today. Everyone wants to gain social media recognition for their business.". It's very normal when a company uses Facebook or other social networking to spread out their advertising campaigns. Every single company seems to have a social media account where most of their current activities are kept updating (includes news, promotions, events, ...). Social networking is not only used to marketing but also to evaluate company performance and collect customer information. It is one of the most important sources used in analyzing information. Besides that, social networking is changing business behavior as well as customer behavior. It shifts most of the business activities as well as business forms from offline to online. Nowadays, trading on social networking becomes the trend. Many people find a lot of money from social media everyday. For instance, youtuber earns a lot of money from their channels.
Social networking is also a helpful tool for recruiters to find their potential talent employees as well as a place for the job hunter to seek for their dream job. It helps matching the demand - supply of jobs in our society. "Social networking technology is absolutely the best thing to happen to recruiting — ever." said Maureen Crawford-Hentz recruits for Osram Sylvania from Social Networking Technology boosts Job Recruiting. One of the characteristics of social networking is it's the group of people have some comon interests. You can find jobs from social networking directly by job postings or indirectly by creating your social network with other people. Nowadays, most of charity organizations utilize social media as a place for fundraising activities. A lot of the activities benefit the society mostly host with use of social media.
In the nearly future, social media may overrule the internet. It is changing our world everyday. It changes the way we communicate, do business and it also effects political.
Even though social media gives us a lot of advantages, they do have their "black side" that should be concerned.
Security threat is one of the "black side" of social media that should be called in account. In this information generation, your information is never certain for a real security as you though. When using social networking, your information can be taken anytime and this may cause some unexpected problems to your personal life as well as to people around you! "With so many users, Facebook is a target for scams; it can also expose your personal information far beyond your group of friends." - according to Social Networking Threat
One of the most popular victims of social media threat is teenagers. They may be the aim of Sexism, racism, and homophobia. According to The Chronicle of Higher Education - They're back and they're bad: Campus Gossip Websites "...some college administrators see controversies over gossip sites as a chance to talk about the damage that sexism, racism, and homophobia can do".
Not any specific websites, social networking is itself very dangerous.We should be careful when using it.
Everything has their opposite side since nothing is absolute. However, social media is not itself good or bad. It's good or not depends on how we use it, so in order to improve our world, we should try to make things better and eliminate the bad behaviors by warning other or reporting it.
Conferences:
Rampton, John. "25 Ways to Grow Your Social Media Presence." Forbes. Forbes, 29 Sept. 2014. Web. http://www.forbes.com/sites/johnrampton/2014/09/29/25-ways-to-grow-your-social-media-presence/
"They're Back, and They're Bad: Campus-Gossip Web Sites," by Jeffrey R. Young, The Chronicle for Higher Education, Sept 4, 2009, p. A20+. Available at: http://chronicle.com/article/Theyre-BackTheyre-B/48220/
Social Networking Technology Boosts Job Recruiting by Frank Langfitt, NPR, March 16, 2008. available fromhttp://www.npr.org/templates/story/story.php?storyId=6522523&sc=emaf
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